Adfero Group Wins Six Communicator Awards

June 9th, 2009 -

International Academy of the Visual Arts recognizes avant-garde public relations firm for innovative work

WASHINGTON, DC – The International Academy of the Visual Arts (IAVA) recently recognized Adfero Group with six Communicator Awards for exemplary public relations and interactive work the firm created throughout 2008.

Now in its 15th year, the Communicator Awards is an international awards program that recognizes creative excellence by communications professionals. The Communicator Awards, judged and sanctioned by IAVA, receives over 9,000 entries from companies and agencies.

Adfero’s collaboration with the U.S. Chamber of Commerce on the “Virtual March Against Card Check” received an Award of Excellence in the Interactive category. The Virtual March has been a critical component of the U.S. Chamber’s grassroots advocacy efforts related to the Employee Free Choice Act, mobilizing over 15,000 Americans to contact their elected legislators to voice their opinion on the legislation.

Adfero Group was also recognized by IAVA with Awards of Distinction in the Interactive category for the following projects:

Microsoft – Voices for Innovation, an international online community where members can share ideas and discuss policy issues. The community serves over 150 countries and is translated into 14 different languages.
Buy Safe Drugs, an online effort by PhRMA to educate the public about the dangers and risks associated with purchasing pharmaceutical products on the Internet.
Atlantic Council, the revamped online presence of the organization that promotes constructive U.S. leadership and engagement in international affairs based on the central role the Atlantic community plays in meeting 21st century challenges.
Security Debrief, a blog dedicated to homeland security, terrorism and counter-terrorism, intelligence and law enforcement that provides context to the debates, policies and politics that are playing out in Washington, D.C.

About IAVA:
The International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from a “Who’s Who” of acclaimed media, communications, advertising, creative and marketing firms. IAVA members include executives from organizations such as Alloy, Brandweek, Coach, Disney, The Ellen Degeneres Show, Estee Lauder, Fry Hammond Barr, HBO, Monster.com, MTV, Polo Ralph Lauren, Sotheby’s Institute of Art, Victoria’s Secret, Wired, and Yahoo!

About Adfero Group
Adfero Group is a pioneering public relations firm that integrates sophisticated digital strategies with traditional communications tactics to advance our clients’ public affairs or business agendas. Adfero’s novel mix of offline and online tactics helps corporations, associations and government entities communicate effectively in today’s constantly evolving media environment. Learn more about Adfero’s work at www.adfero.com.