Grassroots & Grasstops Mobilization
People are busier now than ever. Getting them to stop long enough to listen to your message is one thing; getting them to act on it is another matter. Adfero knows how to identify, recruit and motivate key grassroots and grasstops activists who can rally to your side. In addition to traditional grassroots tactics, we engage target audiences through creative and compelling online campaigns. Our techniques get more than the attention of lawmakers; they also turn the heads of the media, thought leaders and even the opposition.