Adfero’s Managing Director recognized for outstanding PR talent, leadership
Washington – PRWeek named Jeff Mascott, Managing Director of D.C.-based public relations firm Adfero Group, to its second annual “40 Under 40” list of outstanding PR professionals. Mascott provides ongoing leadership and strategic vision for Adfero, and oversees many of the firm’s most important clients, including major trade associations and Fortune 200 corporations.
Over a three year period from 2004-2007, Jeff led the firm to expand its services and client offerings, resulting in a 119 percent growth in revenue. Adfero’s rapid expansion was recently recognized by Inc. magazine, which included the firm on its list of the top 5000 fastest-growing private companies in the United States.
“Jeff is the reason that Adfero Group is what it is today: an avant-garde public affairs PR firm known for new approaches and powerful results,” said Michael Wm. Schick, a Partner at Adfero. “Jeff’s vision, leadership and passion for learning are the catalysts that keep our firm and our clients ahead of the game.”
Under Jeff’s leadership, Adfero’s cutting-edge work has earned the firm a number of industry awards, including the 2008 Grassroots Innovation Award from the Public Affairs Council and three W3 Awards from the International Academy of the Visual Arts. Adfero was also nominated by the Holmes Group for 2008 Gold, Silver, and Bronze SABRE Awards.
In addition to his work at Adfero, Jeff is also an adjunct professor at Georgetown University School of Continuing Studies where he teaches courses on public relations and new media.
“It’s truly humbling to be recognized by the PR industry’s leading publication,” said Mascott. “I’m honored to share this with so many outstanding individuals whose work I greatly admire.”
Mascott’s recognition appeared in the December 8, 2008, issue of PRWeek. The magazine profiled 40 agency, corporate and nonprofit professionals under the age of 40 doing outstanding work for their clients or companies.
About Adfero
Adfero Group is a pioneering public relations firm that integrates sophisticated digital strategies with traditional communications tactics to advance clients’ public affairs or business agendas. Adfero uses a novel mix of offline and online tactics to help corporations, associations and government entities communicate effectively in today’s constantly evolving media environment. As new communications methods emerge, Adfero will continue to be among the first to master them to ensure our clients are fully engaged in the conversations that matter. Learn more about Adfero’s work at www.adfero.com.













